MRM Live

How to Thrive in the 21st Century.

We are craftspeople. We work collectively to rapidly bring the best parts of our craft together to create and build every program and platform. To engage with customers in powerful, worthwhile ways.

The digitally-empowered consumer has high expectations of 21st-century marketers. Our capabilities are designed to cope with the new marketing reality, and a “media” landscape that’s been forever altered.

The constant in all of this change is one thing: the consumer. We address their needs and wants by creating value in their lives. It’s how we forge strong connections between brands and customers, and it’s the best way we know to deliver our clients a significant return on their marketing dollar.

BRAND AND BUSINESS STRATEGY
Understanding audience and channel dynamics to get the most from your marketing dollars.

Brand Planning | Digital Brand Management | Consumer Research | Customer Strategy | Category/Market Research | Business Consulting | Business Process Optimization | ecommerce | Digital Strategy | Direct Marketing | Context Planning | Governance and Policy Development | SEO/Linguistic Profiling

WEBSITES, APPS, AND INTERACTIVITY
Delivering interactive experiences that truly touch an audience.

Design: Motion Graphics | Asset Design | Visual Design | Brand Identity Development | Concept Development

Production: Web Development | Flash | Application Development | Widget Development | Film | Animation | Specialized Partner Procurement | Offshore and Near-shore Production (MRM Supply)

Experience Architecture: UX and IA | Meta-Data Strategy | Content Management Implementation and Optimization | Catalog Taxonomy Development | Platform Implementation Consultation | Content Planning | Usability Testing

Technology: Quality Assurance | Vendor Integration | System Architecture | ecommerce | Performance Optimization | Technology Strategy | Package Integration | Hosting | Platform Development and Integration | Client Side Development | Server Side Development | Content Management Systems | Systems Integration | Agile Development

BRAND RELATIONSHIP MARKETING
Cultivating the customer relationship to inspire brand loyalty.

Direct Mail | CRM/ECRM/SCRM| Email | Rich Media Banners | Newsletters | Print | Media Strategy and Execution | DRTV

SOCIAL INFLUENCE MARKETING
Listening, joining, managing and activating the conversation.

Social Graph Research | Social Engagement | Campaign Integration | Video | Earned Media | Apps

INNOVATION & MOBILE STRATEGY
Providing engagement and value on the go.
Strategy and Content | WAP | APPS | Advertising | iAD | New Media and Emerging Platforms | Product Development | Insight publishing | Digital immersion | Client side innovation teams | Digital Out-of-Home | MRM Labs

PERFORMANCE AND OPTIMIZATION
Capturing and interpreting data that drive results.

Marketing Mix Analysis | Optimization and Reporting | Predictive Modeling | Behavioral Targeting | Data Management | Campaign Management | Lead Management | Tracking and Measurement | Reporting and Data Visualization | Program Analysis | Performance Optimization | Predictive Modeling | Consumer Insights | Segmentation | Experimental Design | Media planning and buying | Search (SEO/SEM)