Generating Results
One Person at a Time
The engine of our success is, and always will be, our people. Across the axis of our agency, our staff is composed of the most talented, driven, and capable individuals in the industry. The unique individuals who bring our agency and our work to life are as diverse and intriguing as the world in which we live.
Global Leadership
Rajeev Budhiraja
Chief Executive Officer, MRM DubaiRajeev has led MRM in developing its digital and CRM capabilities in Dubai, working with InterContinental Hotels, Jumeirah Hotels, Landmark Group, Nestlé, McDonalds and RAKBANK, and landing the General Motors business and the Government of Dubai E-mall (online shopping/e-commerce) project.
Rajeev started his marketing career with Cathay Pacific Airways in Bahrain, joining them after completing his law degree at Cambridge University in the UK. Rajeev’s career at Cathay Pacific took him to Hong Kong, Saudi Arabia and Bahrain, where his last assignment was Regional Marketing Manager for the Middle East.
In 1999, Rajeev established Promoseven Relationship Marketing, part of MRM (McCann Relationship Marketing at the time) in Dubai. This agency grew from having a direct marketing/CRM base to covering all aspects of integrated marketing, and in 2008, was
spun off into two brands — Promoseven 360, an integrated advertising agency, and MRM Dubai.
Rajeev is CEO of three Interpublic Group brands — MRM Dubai, Promoseven 360 and McCann Healthcare for the MENA region, all based in Dubai.