MRM Live

Generating Results
One Person at a Time

The engine of our success is, and always will be, our people. Across the axis of our agency, our staff is composed of the most talented, driven, and capable individuals in the industry. The unique individuals who bring our agency and our work to life are as diverse and intriguing as the world in which we live.

Andy Jacobs

EVP, CTO & Director of Global Partnerships MRM

Andy is responsible for growth across MRM’s technology business, focusing on new business development and driving organic growth within the Agency’s Top 25 global clients. He also leads Global Partnerships, ensuring the continued quality of the overall technology product across MRM’s Top 10 global clients. Additionally, Andy heads the ongoing development of the MRM technology community to drive best practices, share key trends, identify key talent and support cross fertilization of technology engagements. 
 


Prior to joining MRM in August of 2006, Andy was Chief Technology Officer of Euro RSCG 4D, New York, where he helped design and build an eCRM marketing automation platform for IBM that is still in use today. In addition, he provided technology strategy to the marketing groups at CA, Intel, Xerox, Peugeot, Exide, and New Balance.
Before becoming a Marketing Technologist, Andy honed his skills in New York’s financial district where he participated in a number of system implementations at Morgan Stanley, JP Morgan Chase, and Bear Stearns.

Andy graduated from computer certification programs at both Columbia University and New York University. He has a graduate degree from the Juilliard School of Music and holds an undergraduate degree from Boston University. He has more than 20 years of experience in the successful delivery of enterprise software solutions.